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Special Effect Raises 11k at the British 10k

July 14th, 2011 by

Special Effect’s 26 strong team hit the streets of London last weekend, to take part in the British 10k and in turn raise a record amount of money for the charity.

Sonic, Mario, Lara Croft (and two Larry Croft’s) Plants Vs. Zombies, Prince of Persia and Viva Pinata’s Horstachio were all represented in the central London race. Each runner works in the UK games industry and you may have recognised people such as Eurogamers’ Johnny Minkley, and from Microsoft AceyBongos and MrPointyHead, and of course me!

It was a record-breaking result for the charity, which helps young people with disabilities play videogames, smashing the sums raised in previous years. As it stands 11k has been raised.

The SpecialEffect team will be at next week’s Develop Conference in Brighton, talking to developers about how they can collaborate to make their games accessible to more people. They will also be at the Eurogamer Expo where you will be able to take part in the Guinness World Record attempt for the fastest driving lap time using eye control.

Donations can still be made in support of the British 10k team’s efforts at www.justgiving.com/SpecialEffect10K.

The team included: Dave Moran (Midlifegamer.net), Kirsty Payne (SpecialEffect/Mastertronic), Andy Robertson (Family Gamer), Matt Eyre (Sega), Mark Ward (Warner), Johnny Minkley (SpecialEffect/Eurogamer), Simon Cowley (NCSoft), Korina Abbott (UbiSoft), Graeme Boyd (Microsoft), Dan Maher (Microsoft), Mark Robins (Lunch PR), Andrew Smith (SpiltMilk), Lucy Starvis (Lunch PR), Cat Channon (NCSoft), Craig Stephens (NCSoft), Nicky Hunt (Spiltmilk), Mick Morris (Audiomotion), Brian Mitchell (Audiomotion), Rachel Tudhope (Audiomotion), Luke Niejadlik (Audiomotion), Gareth Glover (Codemasters), Neil Grainger (Audiomotion), Steve Merrett (Voltage PR), Alison Beasley (Lincoln Beasley), Jacob Mattock (Lincoln Beasley) and Nick Streeter (SpecialEffect).


One Response to “Special Effect Raises 11k at the British 10k”
  1. avatar Adamski UK says:

    Just fantastic Dave. Looks like a good time was had by all.
    Dan looks rather….fetching…in his outfit….nice set of pins on him for a bloke…

    But best outfit award goes to you buddy!

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